Yara and Brenntag renew their cooperation on AdBlue in Europe

Oslo - 7th June 2011.  Today, Yara International, the world’s leading AdBlue producer, and Brenntag, the global market leader in chemical distribution, announce the renewal of their partnership in Europe for the distribution and sale of AdBlue.

The agreement renews a partnership that has been in place since 2006, under which Brenntag distributed Yara’s AdBlue brand, Air1, across Europe. Air1 delivers the AdBlue product together with a range of services including storage equipment and telemetry. Over the course of the last five years, Air1 has established itself as the reliable quality AdBlue partner that has allowed operators of fleets of all sizes and oil majors to secure their AdBlue supplies and implement the Euro IV and Euro V standards.

Under the renewed cooperation, Brenntag will continue to distribute Air1 in BeNeLux, UK, France, Spain and Switzerland. In Germany, Poland and Italy, Air1 will be commercialized by Yara only and Brenntag will continue to distribute under the product's name AdBlue^®.

“Yara and Brenntag have been associated since the start of the AdBlue market, working with OEMs and oil majors to allow transport fleets to implement this environmental legislation” says Rolf Isberg, Head of Air1’s Global Business at Yara International. “With the renewal of this agreement we are confident to have the right set-up in place to meet the demands of this growing market, which now already feeds over 1 million vehicles in Europe alone”.

Alejandro Pattyn, Business Manager AdBlue for Europe, states “Brenntag is pleased to renew the cooperation in Europe with the largest AdBlue producer. This renewed partnership will allow both parties to meet the market demands in every country”.

AdBlue is a non-toxic solution that transforms harmful NOx emissions from heavy-duty diesel-powered vehicles into harmless water vapor and nitrogen. The product is the operating fluid used with these vehicles equipped with Selective Catalytic Reduction technology to comply with the Euro IV and V emissions standards.

About Yara International

Yara International ASA, the company behind Air1^®, is the world’s leader in nitrogen-based applications for industrial and agricultural clients. It has a diverse workforce of over 8,000 persons and a local presence in 50 countries worldwide. Yara is a company with over 100 years of experience of urea and ammonia production and handling. It is an expert in DeNOx applications, both mobile and stationary. Its Sluiskil plant in the Netherlands is the largest AdBlue plant in the world. Yara supplies customers with its Air1’s AdBlue in North America, Europe, Asia and Australia.

About Brenntag

Brenntag is the global market leader in full-line chemical distribution. Linking chemical manufacturers and chemical users, Brenntag provides business-to-business distribution solutions for industrial and specialty chemicals globally. With over 10,000 products and a world-class supplier base, Brenntag offers one-stop-shop solutions to about 160,000 customers. The value-added services include just-in-time delivery, product mixing, formulation, repackaging, inventory management, drum return handling as well as extensive technical support. Headquartered in Mülheim an der Ruhr, Germany, the company operates a global network with more than 400 locations in nearly 70 countries. In 2010 the company realized global sales of EUR 7.6 billion (USD 10.1 billion) with more than 12,000 employees.

AdBlue® is a registered trademark of the Verband der Automobilindustrie e.V (VDA). 

Yara International 

Jeroen Schoonderbeek
Tel: +32 476 851 976

Brenntag

Alejandro Pattyn
Tel. +32 56 77 69 44